Purpose
Throughout Bengals Combine Observations, Paul Dehner Jr. gives Bengals fans an inside look at the prospects participating in the NFL combine. The headline intrigues fans as they are eager to know who may be wearing stripes come training camp this July.
The purpose of the article was to establish the needs the Bengals possess, and identify who may be fit for the job. He exemplifies his purpose when he says: “With a slew of tall receivers already in house (A.J. Green 6-4, Mohamed Sanu 6-2, Marvin Jones 6-2, James Wright 6-1) the emphasis shifted dramatically to speed for Hue Jackson. A small, quick Andrew Hawkins-type would be a coveted weapon. In particular, any receiver selected out of this deep class should probably also possess return skills.” He refers to former Bengals receiver Andrew Hawkins to give readers a feel of what the team is looking for. Although Dehner never identifies any specific players, Bengals fans understand what type of athlete the scouting department will be able to pull the trigger on during the draft.
Purpose attracts readers; they seek news, so they read the articles. If an article such as this were posted mid-season, nobody would care as they would focus on the upcoming games. However, since the article was purposefully written in the off-season, before the draft, fans will view it.
The purpose of the article was to establish the needs the Bengals possess, and identify who may be fit for the job. He exemplifies his purpose when he says: “With a slew of tall receivers already in house (A.J. Green 6-4, Mohamed Sanu 6-2, Marvin Jones 6-2, James Wright 6-1) the emphasis shifted dramatically to speed for Hue Jackson. A small, quick Andrew Hawkins-type would be a coveted weapon. In particular, any receiver selected out of this deep class should probably also possess return skills.” He refers to former Bengals receiver Andrew Hawkins to give readers a feel of what the team is looking for. Although Dehner never identifies any specific players, Bengals fans understand what type of athlete the scouting department will be able to pull the trigger on during the draft.
Purpose attracts readers; they seek news, so they read the articles. If an article such as this were posted mid-season, nobody would care as they would focus on the upcoming games. However, since the article was purposefully written in the off-season, before the draft, fans will view it.